Graphic charter
We design and create your corporate image. A neat logo, flowing elements and distinctive colors set you apart from your competitors. The graphic charter gives you a visual identity on all your media.
Defining the brand and its objectives
The graphic charter defines the visual identity of a brand and is used on the various communication media. This identity begins with the creation of a logo...
Analysis of the competition
Stand out from your competitors. We'll help you focus on creativity and originality, while respecting the graphic codes associated with your profession.
Designing specifications
The graphic charter specification includes a list of your objectives, your communication media, the values you wish to convey and the delivery deadlines.
Color and typography selection
Together, we choose the right color codes and typefaces. Legibility and harmony are the watchwords of every graphic project.
Creation of the logo
Our expert graphic designers will create your logo to represent your company in the most unique and original way possible.
Definition of logo use
A certain number of rules apply to the use of a logo. Respect for proportions, typography and the integrity of the various elements are all factors to be taken into consideration.
Definition of the color scheme and logo
Depending on whether the main logo is horizontal or vertical, a so-called "secondary" logo is available. A version with inverted colors is also predefined.
Adapting the logo to different media
The logo passes a series of tests on different formats to check that it is perfectly legible in any situation.
Design of the graphic charter
After validation, our team of graphic designers set about respecting the various constraints linked to the logo and overall ergonomics, while adding their own touch of originality.